摘要：{Abstract } This article analyzes the relationship between culture and innovation through the perception of organizational actors, focusing on the delimitation of nine elements of culture that influence organizational innovation. The quantitative research was characterized as an exploratory and descriptive study. The population is composed of teachers from institutions of education, mostly in regards professional in Santa Catarina and a sample of 339 respondents. The data collection instrument was a questionnaire with 100 closed questions with Likert scale of 5 points, divided into nine elements of organizational culture: values, beliefs and assumptions, rites, rituals and ceremonies, stories and myths, norms, communication, heroes, taboos; and artifacts and symbols. The data were analyzed by means of Structural Equation Modeling (SEM) in order to measure the casual correlations among elements of culture that facilitate innovation. The results indicate that the institution of education has an environment conducive to innovation with a strong characterization in eight elements of culture. In conclusion, the data show results on organizational culture that so far only have been cited in qualitative research. Values, and Beliefs and Assumptions were the elements which, through simulation and with significant correlations, presented as exogenous, ie, predictors of other elements of organizational culture. Moreover, further analysis have shown that the beliefs and assumptions were predictors in the creation of heroes and they impacted on the creation of organizational communication.
关键词：-chaveCultura de Inovação; Elementos da Cultura; Ambiente Inovador; Culture of Innovation; Elements of Culture; Innovative Environment
