摘要：1. Indonesia has competitiveness of CPO, because of the increased export volume of CPO and it’s derivates product to the major importer countries, such as UE. However, the average of RCA analysis in 2007-2014 indicate the lower performanceof Indonesia’s CPO exports compared to the other main CPO exporter, Malaysia. Thus, from the MSI analysis we found that Italy is a potential market for Indonesia’s palm oil exports, based on the fact that Indonesia’s CPO dominated the Italian market in the last seven years. The value of Indonesia’s market share was far above the competitor.
