期刊名称：Jurnal Gramatika: Jurnal Penelitian Pendidikan Bahasa dan Sastra Indonesia
印刷版ISSN：2442-8485
出版年度：2018
卷号：4
期号：2
页码：214-226
DOI：10.22202/jg.2018.v4i2.2597
出版社：Sekolah Tinggi Keguruan dan Ilmu Pendidikan (STKIP) PGRI Sumatera Barat
摘要：Multimodal discourse analysis is a new study in discourse studies to study text combined with images, colors, symbols, and other semiotic sources. The text and the semiotic resources areused to represent meaning. Therefore, a semiotic approach is used to study the implicit meaningof the text, images, and olors used. In this study, a multimodal semiotics approach is used toexamine images, colors, and text on novel covers that reflect novel content. The images and col-ors were analyzed using Kress and Leeuwen's reading image theory, while the text as a reflec-tion of reality was analyzed using seven building task theory from James Paul Gee. This studyconcludes that in the use of colors, images, and texts contain a certain meaning that the readercan interpret in accordance with the reality presented in the text or narration.
