期刊名称：Наукові праці Національної бібліотеки України імені В.І. Вернадського
印刷版ISSN：2224-9516
电子版ISSN：2224-9524
出版年度：2016
期号：43
页码：488-500
DOI：10.15407/np.43.488
出版社：Vernadsky National Library of Ukraine
摘要：The article deals with the methodology of research of library representations content in social media. The emphasis put on generalization of methods and approaches used in information research of content of libraries social media acquired at this stage. The main focuse is on essence and procedure of statistical methods, technological one and a method of discourse analysis of library pages in the interactive media environment. It is noted that library page in social media, system of such pages and separate publications, interaction which set forms content of the studied page will act as research object for library experts in the course of evaluation of library representation efficiency in social media. Searches of ways to increase efficiency of library representation in social media are considered.
关键词：content of library pages; social media; Facebook; characteristics of messages; subject of messages; hashtag; level of interaction of the page; efficiency of the page.
