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  • 标题:STRATEGIES OF DEVELOPMENT FOR THE BANKING SECTOR IN THE SPHERE OF SMALL BUSINESS USING THE EXAMPLE OF VTB GROUP
  • 本地全文:下载
  • 作者:A. A. Bakhareva ; L. P. Mokrova
  • 期刊名称:Стратегии бизнеса
  • 电子版ISSN:2311-7184
  • 出版年度:2018
  • 期号:11
  • 页码:24-28
  • DOI:10.17747/2311-7184-2018-11-24-28
  • 出版社:Real Economy Publishing House
  • 摘要:In today’s world, small business is important element of market economy and the perspective direction of development of the banking sector. In the next years a number of quantitative and high-quality changes of development of small business which are connected with introduction of new platforms, formation of individual offers for clients, growth of the importance of digital channels in advance of a brand and involvement of new clients is expected. Small business of VTB Group has the potential for further growth. In article the actions within the development strategy considering current trends in the banking sector are offered.
  • 关键词:малый бизнес;банки;стратегия;экономика;финансы
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