出版社：University Business Academy - Faculty of Economics and Engineering Management, Novi Sad, Serbia
摘要：Rural areas represent a significant potential for tourism development. Rural tourism includes visits to rural areas by tourists who want to establish contact with nature; get to know the culture and the tradition of the place they stay at; and also participate in everyday activities of the rural population. Serbia is a country that has numerous villages and remarkable potentials for the development of rural tourism. Despite that; rural tourism in Serbia is not developed enough. A great example for this issue in our country is the mountain of Goč. Despite the attraction factor; tourism is not adequately developed there. The subject of this paper is the analysis of resources for tourism development on the mountain of Goč; with the aim to identify crucial potentials for rural tourism development. We will also try to give a special contribution with this paper in terms of directions for the future development of Goč as a destination of rural tourism. Rural tourism on Goč might contribute to the environment protection in rural areas and to the preservation of natural and cultural heritage; but it could also give a financial incentive for rural population to stay in their villages. Besides that; rural tourism would present a meaningful factor of sustainable village development. Special emphasis in the paper is placed on the cooperation between public and private sector; as a key factor in rural tourism development.
关键词：ruralni turizam; planina Goč; turistički potencijali
