首页    期刊浏览 2024年10月07日 星期一
登录注册

文章基本信息

  • 标题:BUSINESS MODELS FOR ONLINE LEARNING: AN EXPLORATORY SURVEY
  • 本地全文:下载
  • 作者:Karen Vignare ; Christine Geith ; Stephen Schiffman
  • 期刊名称:Online Learning
  • 印刷版ISSN:2472-5749
  • 电子版ISSN:2472-5730
  • 出版年度:2019
  • 卷号:10
  • 期号:2
  • 页码:53-67
  • DOI:10.24059/olj.v10i2.1764
  • 出版社:Online Learning Consortium
  • 摘要:Despite the rapid growth in the adoption of online learning, there is a dearth of detailed information on effective business models, business strategies and effective practices on which to build sustainable online education programs. A survey instrument was developed as an initial attempt to define business models and business strategies for online learning. The survey results yielded some interesting data about which online learning financial models seem to have more or less “control” of which business functions. The sample was a convenience one and as such will require further filtering of data. It is also clear that more needs to be done to define business strategies and models and thus provide guidance to this growing segment of higher education.
  • 关键词:Online Learning;Business Strategies;Business Functions;Business Models for Online Learning
国家哲学社会科学文献中心版权所有