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  • 标题:Entrepreneurship Orientation, Eco-innovation, Information and Communication Technology (ICT) Learning Adoption Capability: A case Study of Food SME’s in Central Java, Indonesia
  • 本地全文:下载
  • 作者:Vincent Didiek Wiet Aryanto ; Kunio Kondo ; Yohan Wismantoro
  • 期刊名称:E3S Web of Conferences
  • 印刷版ISSN:2267-1242
  • 电子版ISSN:2267-1242
  • 出版年度:2021
  • 卷号:226
  • 页码:46
  • DOI:10.1051/e3sconf/202122600046
  • 出版社:EDP Sciences
  • 摘要:This study aimed to investigate the entrepreneurship orientation among the Central Java’s food small and medium enterprises (SMEs) and its impact on their marketing performance, the business method through eco-innovation. This study also employed eco-innovation and Information and Communication Technology (ICT) learning adoption capability. The respondents of this study were withdrawn purposely from food industries located in Central Java. The location of the study was in Surakarta, Salatiga, Semarang and Kudus. The time frame of the study was from January 2019 to July 2019. The software of SEM version 23 (Structural Equation Modelling) was utilized to test the hypotheses. The findings revealed that all the hypotheses (entrepreneurship orientation, ecoinnovation and ICT learning adoption capability) have significant impact on marketing performance.
  • 其他摘要:This study aimed to investigate the entrepreneurship orientation among the Central Java’s food small and medium enterprises (SMEs) and its impact on their marketing performance, the business method through eco-innovation. This study also employed eco-innovation and Information and Communication Technology (ICT) learning adoption capability. The respondents of this study were withdrawn purposely from food industries located in Central Java. The location of the study was in Surakarta, Salatiga, Semarang and Kudus. The time frame of the study was from January 2019 to July 2019. The software of SEM version 23 (Structural Equation Modelling) was utilized to test the hypotheses. The findings revealed that all the hypotheses (entrepreneurship orientation, ecoinnovation and ICT learning adoption capability) have significant impact on marketing performance.
  • 其他关键词:Food industries ; green company ; marketing performance
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