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  • 标题:Mood and Investor Behavior
  • 本地全文:下载
  • 作者:Murgea Aurora
  • 期刊名称:Ovidius University Annals: Economic Sciences Series
  • 电子版ISSN:2393-3127
  • 出版年度:2011
  • 卷号:11
  • 期号:2
  • 语种:English
  • 出版社:Ovidius University Press
  • 摘要:Our brain is daily confronted with a huge amount of information and stimulus,hard to be understood and assimilated. In this context the investment decision is often determinate by inter-temporal restrictions,psychological factors and less probable by purely rational factors. Weather factors as humidity,temperature,amount of sunshine,length of the night,wind,geomagnetic storms or changes in biorhythm have a strong impact on investor moods and indirectly on investor behavior. The aim of this paper is to create a conceptual framework for analyzing the investor behavior taking into consideration weather and biorhythm changes.
  • 关键词:mood;seasonal variation;biorhythm;investor’s behavior
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