期刊名称:Ovidius University Annals: Economic Sciences Series
电子版ISSN:2393-3127
出版年度:2010
卷号:10
期号:2
语种:English
出版社:Ovidius University Press
摘要:This paper aims at exploring the impact of internet on goods distribution systems and at the same time tries to present the significance of on-line business. Starting from other specialty papers,the objective is to present the significance of processes and concepts used by the science of marketing and especially in one of the components of marketing mix,respectively the distribution and logistics of goods. The application of economic restructuring generated by the information and communication technology is not only a mandatory necessity,but it should be understood that the ignorance of its importance can lead to the disappearance of any company. Information and communication technologies created on-line businesses (dot.com) which restructure the global economy,global markets,entire branches of economic activities,test the conventional economic thinking,redefine the types of businesses and generate changes in labor processes and its relocation. Successful companies shall be those which will fully apply this new technology,in an economy with borderless markets,opened non-stop,where the size of the company matters no more.