期刊名称：Ovidius University Annals: Economic Sciences Series
电子版ISSN：2393-3127
出版年度：2015
卷号：15
期号：2
语种：English
出版社：Ovidius University Press
摘要：Unlike the quality of products, quality of tourist services is difficult to define, to judge or expressed in quantitative terms, because the service has few physical dimensions, such as performance, functional features and maintenance costs, which could be used to compare or measurement. Quality of tourism should be approached as a market category, which means that it is a tourism product quality that makes the chain of tourism services. Knowledge of customer needs and the ability to provide consistent and useful tourist services are the result of managerial activities of tourism businesses and recruitment efforts, training and entrench the staff. These measures increase the credibility of the customer to suppliers and diminishes the quality of tourism services distrust. The quality of tourism product is ultimately reduced to the quality of the customer experience.
