期刊名称：Ovidius University Annals: Economic Sciences Series
电子版ISSN：2393-3127
出版年度：2017
卷号：17
期号：2
语种：English
出版社：Ovidius University Press
摘要：The uniqueness and richness of culture and heritage in the cross-border area: Hungary,Slovakia,Romania and Ukraine (HU-SK-RO-UA) creates the opportunity for developing cultural tourism through innovative tourism and integrated tourism products,with the result of promoting tourism,generally in Europe and especially in Trans-Carpatic Region. For this purpose,new projects initiated can achieve better cooperation and coordination between the relevant stakeholders in the tourism sector,as well as to develop and implement joint tourism strategies. The paper presents a project proposal on promoting the culture and heritage in HU-SK-RO-UA area,through tourism function. The main activities designed in the project lead to joint crossborder tourism management in order to increase the attractiveness of cultural sites and joint crossborder touristic offer,by strengthening joint new touristic products and organizing joint cultural events.
