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  • 标题:SOCIAL MEDIA FOR THE BUSINESS - SOMETHING THAT SHOULD NOT BE MISSED
  • 本地全文:下载
  • 作者:Ciprian PAVEL ; Florea VLAD
  • 期刊名称:Quaestus
  • 印刷版ISSN:2285-424X
  • 电子版ISSN:2343-8134
  • 出版年度:2017
  • 卷号:11
  • 期号:1
  • 语种:English
  • 出版社:Editura Eurostampa, Timisoara
  • 摘要:Social media is one of the biggest opportunities that companies across industries have to connect directly to consumers. Social media generates a huge amount of data about customers and that in real time. When you have a presence on social media,you make it easier for your customers to find and connect with your business. By using it you learn more about your customers,engage with your audience,and extend your brand reach,so using this oportunity is more then necesary.
  • 关键词:social media;brand value;marketing channel;build relationship
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