出版社：University of Novi Sad, Department of Geography, Tourism and Hotel Management
摘要：Observed in broader sense,cultural tourism should present values,i.e. attractive components of cultural heritage of Vojvo dina as a constituent part of Euro-region "Danube-Kris-Moris-Tisa”. The members of the regional cooperation are Vojvo?dina together with counties Arad,Timis, Hunedoara,Karas-Severin (Romania), Bac-Kiskun,Bekes,Tsongrad,Jas-Nadkun?Solnok. Every cultural value on the level of tourist attractiveness demands not only an expert and scientific presentation,but also permanent activity on its protection (conservation and restoration). The result of the activity is higher level of attractiveness and exclusiveness of the tourist product and higher competition of the offer. It is necessary to include selective forms of tourism which comply with the need for protection and pres?ervation of the tourist values,i.e. to develop tourism in the area dispersively,with low concentration of people and objects. In the area with important cultural values tourism should be directed quantitatively to control the types and capacities of objects,network of infrastructure and superstructure systems,frequency and directions of visits. Tourist value of preserved cultural values is immense. It is primarily based on autochtho?nous and exclusive quality of certain motifs, which are unique for this area. Its tourist presentation is unsatisfactory,unattractive, and inapplicable at the tourist market and it lacks in creative contemporary marketing devices with accompanying propaganda and information activity and powerful penetra?tion into fastidious tourist market. The basic goal of the research is to select objects,phe?nomena,and processes which have necessary predisposition for selective cultural tourism, which is naturally based on the principles of sustainable development.
