出版社：Research Centre of Industrial Problems of Development of NAS of Ukraine
摘要：The article is concerned with the analysis of specificity of motivation of innovative and investment activity of enterprises. Contemporary tendencies of innovation and investment development of enterprises are explored;essence and principles of motivation of investment activity of enterprises are researched. The main motives of implementing investment at enterprise are allocated. The theoretical and methodological bases of development of a system of motivation of innovative and investment activity of enterprises,producing the products with high value added,are generalized. The indicated system allows to provide stimulation of innovation and investment activity of enterprise,to reveal reasons of underworks,and also to make the corresponding managerial decisions for their elimination. Prospect for further researches in this direction is formation of an organizational-economic mechanism for motivation of increase of innovation and investment activity of enterprises.
其他摘要：Статтю присвячено аналізу специфіки мотивації інноваційно-інвестиційної активності підприємств. Досліджено сучасні тенденції інноваційно-інвестиційного розвитку підприємств;сутність і принципи мотивації інноваційно-інвестиційної активності підприємств. Ви
关键词：motivation;innovation and investment activity;value added;motivation system;incentives;motives;motivation principles.
