出版社:Research Centre of Industrial Problems of Development of NAS of Ukraine
摘要:The article substantiates the need for elaborating an efficient business model,implementation of which would enable enterprises of restaurant industry to create sustainable competitive advantages and would contribute to successful development in the long term. The basic scientific approaches to defining the business model components have been allocated. The main emphases and standard elements of a business model of enterprise in terms of each of the scientific approaches have been defined. The basic components of a business model of restaurant industry enterprise have been identified,taking into account the pivotal interrelated management processes: production,sales,consumption organization. The characteristics of each component of the business model of enterprise of restaurant industry have been provided in accordance with objectives of its activity in the context of efficient strategical decisions.
其他摘要:У статті обґрунтовано необхідність формування дієвої бізнес-моделі,реалізація якої дозволить підприємствам ресторанного господарства створити стійкі конкурентні переваги та сприятиме успішному розвитку в довгостроковій перспективі. Виокремлено основні нау
关键词:business model;components;enterprise of restaurant business;processes;management system.