期刊名称：Ömer Halisdemir Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
电子版ISSN：2564-6931
出版年度：2010
卷号：3
期号：1
DOI：10.25287/ohuiibf.211348
语种：English
出版社：Ömer Halisdemir Üniversitesi
摘要：In this study,the newspaper advertisements that were used commonly by political parties during 2009 Municipal Elections have been examined with the framework of content analysis. The advertisements of AK Party,CHP and MHP (the first three parties in terms of vote number gained) published in local newspapers of Nigde (Nigde Haber,Gundem,Yeni Yildiz,Hamle) between 1 March and 28 March 2009 were studied and compared with content analysis.
其他摘要：gür KARABAĞ ÖZ Bu çalışmada,siyasal kampanyalar ve bu süreçte yer alan siyasal reklamcılık olgusundan hareketle partilerin 2009 yerel seçimleri kampanyası döneminde yoğun olarak kullandıkları gazete reklamları içerik çözümlemesi yöntemi ile değerlendirilm
