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  • 标题:Connotation Analysis on Sustainable Development Strategy of Garment Enterprises — Case Study on the Famous Brand JNBY
  • 本地全文:下载
  • 作者:Yuqian Dai ; Yan Cui ; Xiaogang Liu
  • 期刊名称:E3S Web of Conferences
  • 印刷版ISSN:2267-1242
  • 电子版ISSN:2267-1242
  • 出版年度:2021
  • 卷号:237
  • 页码:4006
  • DOI:10.1051/e3sconf/202123704006
  • 出版社:EDP Sciences
  • 摘要:Domestic original designer brand JYBY adheres to environmental protection and social responsibility actions, and integrates sustainable development into its strategic planning. This paper mainly USES case analysis method to analyse the composition and implementation measures of JNBY’s sustainable development strategy, so as to provide experience for other garment enterprises in China to formulate sustainable development strategies.
  • 其他摘要:Domestic original designer brand JYBY adheres to environmental protection and social responsibility actions, and integrates sustainable development into its strategic planning. This paper mainly USES case analysis method to analyse the composition and implementation measures of JNBY’s sustainable development strategy, so as to provide experience for other garment enterprises in China to formulate sustainable development strategies.
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