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  • 标题:Company Performance Measurement Concepts Balance Scorecard (BSC)
  • 本地全文:下载
  • 作者:Agus Jati Wiyono ; Niken Sulistyowati
  • 期刊名称:European Journal of Business and Management
  • 印刷版ISSN:2222-2839
  • 电子版ISSN:2222-2839
  • 出版年度:2020
  • 卷号:12
  • 期号:24
  • 页码:16-20
  • DOI:10.7176/EJBM/12-24-03
  • 出版社:The International Institute for Science, Technology and Education (IISTE)
  • 摘要:This study aims to measure Company Performance with the concept of Balance Scorecard (Case Study of PT Hutama Karya Infrastruktur). The type of sampling chosen in this study is with unlimited subjects. The results showed that (1) IPRs have increased financial performance since the transformation from 2016 to 2018 in terms of profitability, namely the Return on Assets (ROA) and Return on Equity (ROE) ratio, based on the customer's perspective, it is known that customers are satisfied with IPR performance, based on the internal business perspective, is known that IPR has formulated various company policies, especially in terms of production and finance, from the perspective of learning and growth, it is known that employees are satisfied with the policies made by IPR and (2) based on the results of the SWOT analysis, it is known that PT Hutama Karya Infrastruktur needs to establish an aggressive business development strategy through business diversification, both horizontally and vertically, while still maximizing the business potential that has been carried out now.
  • 关键词:Company Performance;SWOT Analysis;Customer Satisfaction;Balance Scorecard
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