期刊名称：Proceedings of the National Academy of Sciences
印刷版ISSN：0027-8424
电子版ISSN：1091-6490
出版年度：2021
卷号：118
期号：14
页码：1
DOI：10.1073/pnas.2100662118
出版社：The National Academy of Sciences of the United States of America
摘要：Invoking the good of the community is common guidance for promoting public health behaviors. Korn et al. (1) suggest emphasizing the collective nature of vaccination to promote uptake after finding that people treat vaccination like a social contract transcending in-group/out-group dynamics. Similar recommendations appear in COVID-19 policy briefs (2, 3) and popular press articles (4). If appeals beyond narrow self-interest can increase willingness to vaccinate, lives will be saved since intent-to-vaccinate levels hover below that required for herd immunity. Also, the rationale for this strategy is clear: Public health emergencies require collective effort, so motivating individual contributions with community appeals is intuitive and rhetorically uncontroversial. Unfortunately, we have found no.
