首页    期刊浏览 2025年07月30日 星期三
登录注册

文章基本信息

  • 标题:THE ROLE OF PREVENTIVE MEDICINE AND MARKETING IN PROMOTING OF ANTI-SMOKING CAMPAIGNS
  • 本地全文:下载
  • 作者:Alina-Costina LUCA ; Corina Anamaria IOAN ; Florin Alexandru LUCA
  • 期刊名称:Management Intercultural
  • 印刷版ISSN:1454-9980
  • 电子版ISSN:2285-9292
  • 出版年度:2014
  • 卷号:XVI
  • 页码:59-62
  • 出版社:Romanian Foundation for Business Intelligence
  • 摘要:In Europe, according to official statistics (ec.europa.eu) the percentage of smokers is about 29% of the population, and smoking still remains the main reason underlying the deaths and illnesses that could have been prevented. In the past 12 months, 31% of EU smokers have tried to quit smoking. In this gloomy context, the European Commission already has a tradition in preventing and stopping smoking, in addition to the broader tobacco control: in recent years have been organized numerous campaigns that aim to inform the European public about the problems caused by consumption tobacco, increasing awareness of the dangers of smoking, thus contributing to the long-term objective proposed by the Commission as "Europe free from tobacco smoke.
  • 关键词:Anti-smoking campaign; Effects of Smoking; European Policies anti-smoking; National Policies anti-smoking
国家哲学社会科学文献中心版权所有