摘要：During 2nd Mesrutiyet period, the Ottoman state started to follow Europe in many areas and went to innovations within its own body. One of the most remarkable features of this period was the freedoms given to the Ottoman woman. It can be clearly seen in the magazines of the period that the media played an important role in the changes and developments in the education, work and social life of women. With the developing thought flows and press activities, magazines for women have come to the fore and women's development has been supported in a wide range from housework, child care, literature to fashion. In addition to clothing, personal care and women's magazines, women's magazines gave importance to the concept of fashion and presented informative information to women in almost every issue along with fashion-oriented images. 2nd Mesrutiyet Being one of the important women's magazines of the constitutional era, Mehasin magazine was one of the first magazines that contributed to the development of Turkish women in every field, especially with its fashion-oriented pages, it was effective in the adoption of Western clothing style and the spread of fashion. In this study, it is aimed to determine the qualitative (design) features of women's fashion in Mehasin magazine and to interpret the effects of Turkish women on the change of dressing culture; Using the content analysis method, the fashion visuals in the issues of the magazine published between 1906-1907 were grouped in chronological order. During the review process, thematic coding was done and formal drawings of the clothing images were made according to the codes, and themes were created. In line with the information obtained from the Turkish translation of the Ottoman texts on the pages, the design features of the European women's fashion of the period were interpreted. As a result of the research, the code and theme scheme of the visuals reflecting the European women's clothing fashion in Mehasin Magazines between 1906-1907 were created. In the emerging themes, it was observed that Mehasin magazine mostly included information and visuals for European women and clothing fashion. It is thought that this study will be a source for Turkish clothing history and will contribute to our cultural accumulation.
