摘要:Abstract. In an era of environmental crises, conservation and management strategies need a new generation of applied ecologists. Here, we stimulate the next-generation applied ecologists to acquire a pragmatic mentality of problems solvers in real contexts, using the wide arsenal of concepts, approaches and techniques available in the project management (PM) arena using a road map based on the main steps of conservation project cycle. The acquisition of the conceptual and operational framework of PM can allow the next-generation applied ecologists to take on a more important role in nature conservation strategies: from data samplers, analyzers and interpreters to suppliers of solutions and decisions driving changes in species' targets inhabiting real contexts. Since the high number of applied ecologists, this change in approach (from analytical to operational) could make the difference in conservation science. We also provided, as a conceptual framework, a set of suggestions and approaches useful to facilitate this change.