期刊名称：Vìsnik Dnìpropetrovsʹkogo Unìversitetu Ekonomìki ta Prava ìmenì Alʹfreda Nobelâ: Serìâ Pedagogìka ì Psihologìâ.
印刷版ISSN：2222-5501
出版年度：2020
卷号：19
期号：1
页码：1-2
DOI：10.32342/2522-4115-2020-1-19-17
语种：English
出版社：Alfred Nobel University Publisher
摘要：The article is devoted to the formation of readiness of future marketers for team interaction by using the game technologies. The meanings of such concepts as “game technology” and “team interaction” was analyzed. The use of game technologies in order to form the readiness of future marketers for teamwork is considered in the work as a system of measures aimed at developing effective interaction in a group of people in the organization, which allows to form and activate social and psychological competence, psychological readiness of both the leader and employees to team interaction with the aim of optimization of their activity. The expediency of using game technologies to form the readiness of future marketers for teamwork in the process of professional training was substantiated which contributes to the stability and duration of the acquired cognitive activity, increases the effectiveness of learning not due to the amount of information, but due to the degree of its assimilation. Attention is drawn to the fact that in the process of selecting game technologies it is necessary to be guided by the features that are related to the methodological aspects of psychological and pedagogical research in education. The author presents a list of socio-psychological conditions for the effective introduction of game technologies in the practice of HEI.
