期刊名称：Language Literacy: Journal of Linguistics, Literature, and Language Teaching
印刷版ISSN：2580-8672
电子版ISSN：2580-9962
出版年度：2020
卷号：4
期号：1
页码：56-62
DOI：10.30743/ll.v4i1.2033
语种：English
出版社：Fakultas Sastra UISU
摘要：This research aimed to describe the meaning of acronyms of Regional names in Banyumas regency and the background of their creation. This research used Fairclough’s theory (1995) about Critical Discourse Analysis approach. The data collection technique was taken by interviewing Alan Asprilla (as the acronym video maker) directly and was continued by making transcription of the video. The results of the research showed that there were three levels of analysis. First,micro-analysis showed that the pronouns aku ‘I’ and kamu ‘you’ and several other dictions were used in the data. Second,meso-analysis showed that Alan’s purposes in making the acronym were to entertain the audience and also to introduce Banyumas region to the society widely. Third,macro-analysis showed that the relationship between Alan and audience was equal. .
