摘要：The purpose of this study is to analyze: 1) the effect of social capital on the existence of brass handicraft small industries,2) the effect of transaction costs on the existence of brass handicraft small industries,3) the influence of transaction costs moderated by social capital on the existence of brass small handicraft industries in Klungkung Regency. The study was conducted in Klungkung Subdistrict which consisted of Kamasan Village,Gelgel Village,Tojan Village,and Budaga Village. Samples were taken with a quota of 75 craftsmen and were interviewed,using accidental sampling. Analysis using Moderating Regression Analysis (MRA). The results of the analysis concluded that: 1) Social capital has a very significant impact on the existence of the brass handicraft industry in Klungkung Regency. The better the social capital,the smaller brass handicraft industry will exist. 2) Transaction costs are very significant for the existence of the brass handicraft industry in Klungkung Regency. The cheaper the transaction costs,the smaller the brass craft industry,the more efficient it can be. 3) Social capital moderates the significant role of transaction costs to the existence of a small brass handicraft industry in Klungkung Regency. The stronger social capital can increase transaction costs so that businesses become efficient,the brass craft industry will increasingly exist..
其他摘要：Tujuan penelitian untuk menganalisis: 1) pengaruh modal sosial terhadap eksistensi industri kecil kerajinan kuningan,2) pengaruh biaya transaksi terhadap eksistensi industri kecil kerajinan kuningan,3) pengaruh biaya transaksi yang dimoderasi oleh modal sosial terhadap eksistensi industri kecil kerajinan kuningan di Kabupaten Klungkung. Penelitian dilakukan di Kecamatan Klungkung yang mencakup Desa Kamasan,Desa Gelgel,Desa Tojan dan Desa Budaga. Sampel diambil secara kuota sebanyak 75 pengerajin,dan diwawancarai,menggunakan aksidental sampling. Analisis menggunakan Moderating Regresion Analysis (MRA). Hasil analisis menyimpulkan bahwa: 1) Modal sosial berngaruh sangat signifikan terhadap eksistensi industri kecil kerajinan kuningan di Kabupaten Klungkung.Semakin baik modal sosial maka industri kecil kerajinan kuningan semakin eksis. 2) Biaya transaksi berpengaruh sangat signifikan terhadap eksistensi industr kecil kerajinan kuningan di Kabupaten Klungkung. Semakin rendah biaya transaksi maka industri kecil kerajnan kuningan semakin efisien sehingga menjadi semakin eksis.3) Modal sosial memoderasi secara signifikan peran biaya transaksi terhadap eksistensi industri kecil kerajinan kuningan di Kabupaten Klungkung. Semakin kuat modal sosial dapat menekan biaya transaksi sehingga aktivitas usaha menjadi efisien,maka industri kecil kerajinan kuningan semakin eksis. .
关键词：Social Capital;Transaction Cost;The Existance of Brass Craf
