期刊名称：International Journal of Business and Management
印刷版ISSN：1833-3850
电子版ISSN：1833-8119
出版年度：2009
卷号：4
期号：1
页码：37
DOI：10.5539/ijbm.v4n1p37
出版社：Canadian Center of Science and Education
摘要：In the process of enterprise merger, how to make transaction price much more rational has become a difficult problem theoretically and practically. This article applies the method of game theory to analyze the equilibrium price between the buyers and the sellers or just the buyers existing in enterprise merger market, and then puts forward the optimal bidding strategies in the merging process. Moreover, it also indicates that Bayesian balance lies in the competition between the buyers, while the best response of every game player is that its quotation should be half of its evaluation of the merged enterprise.
