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文章基本信息

  • 标题:A Memetic Approach to the Use of Bilingual Signs
  • 本地全文:下载
  • 作者:Zhan Wang
  • 期刊名称:Asian Social Science
  • 印刷版ISSN:1911-2017
  • 电子版ISSN:1911-2025
  • 出版年度:2008
  • 卷号:4
  • 期号:2
  • 页码:20
  • DOI:10.5539/ass.v4n2p20
  • 出版社:Canadian Center of Science and Education
  • 摘要:This paper first investigates the relationship between memes and public signs and then discusses the imitation of public signs as memes and finally explores the feasibility of meme therapy, an analogy with gene therapy, that is, English words and expressions most frequently used in public signage are imitated or copied for the purpose of correct use of bilingual signs.
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