Using multimedia to create a context to teach English has its unique advantages. This paper explores the characteristics of multimedia and integrates how to use multimedia to optimize the context of English teaching as its purpose. In this paper, eight principles, specifically Systematization, Authenticity, Appropriateness, Interactivity, Coordination, Pluralism, Intelligibility, and Penetrability, are summarized to fulfill this purpose. Through using multimedia and the creation of context in optimizing English language teaching, the study also hopes to improve students’ competence in thinking and practicing, which can be adopted to provide an effective method of using multimedia in English teaching and learning.