文章基本信息

标题：Credit union brand TV ads on the Web
期刊名称：Credit Union Newswatch
印刷版ISSN：0889-5597
出版年度：2000
卷号：Oct 23, 2000
出版社：National Association of Credit Management

Credit union brand TV ads on the Web

All six of the National Credit Union Brand Campaign's TV ads can now be viewed on the Web. One click from CUNA's home page, you will find:

Three ads from the new "Comfort Zone" series. These use humorous visuals to show how demeaning it can be to deal with institutions that treat you like a number -- until you find your comfort zone at a credit union.

Three ads from the initial public education series. These use real people in spontaneous sidewalk interviews to answer fundamental questions about credit unions.

Free RealPlayer download. This gives you the online program to see and hear the ads on the Web.

Order forms for Campaign kits and a free Campaign video. The video, Advertising to Build our Brand, provides a six-minute recap of the Campaign and its key research findings. Then it introduces the latest tools to help leverage local and regional marketing.

Don't have Web access? You can still order the video: Call 1800-356-8010, press 3, and ask for Stock # 23264.

To view the ads online, follow this computer button. For More, CLICK HERE National Brand www.cuna.org