Global Crossing Hits Road - Company Business and Marketing - Brief Article

Global Crossing is leaping into the high-speed Internet business market with a 28-city rollout of a Symmetrical Digital Subscriber Line suite.

With last-mile CLEC partner NorthPoint Communications Inc., the global fiber optic network carrier hopes to expand into 14 markets by mid-year.

A DSL hybrid, SDSL offers the same speed on the upstream and downstream path, so it is often pegged for business data transfer services.

Jon Russo, VP-data and Internet product management, said it hasn't been a tough sell so far.

"We've found so far the demand has not been a problem," he said. "There's a tremendous demand and tremendous competition."

A key market target for the SDSL service is videoconferencing, though Internet technology now will not yet support it.

"Our plan is to deploy SDSL service because a lot of our customers were asking for the capability of videoconferencing," Russo said. "This would be a turnkey solution to allow someone videoconferencing once the Internet evolves to allow time-prioritized traffic."

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