Maximum Golf - Brief Article
www.maximumgolf.com
Launch date: May 2000 (June cover date)
Mission: To be the first and only magazine to capture the rock 'n' roll excitement of the brave new world of golf.
Target audience: Men between the ages of 18 and 39.
Initial distribution/circulation: Ratebase of 300,000. Subscription: $19 annually; single-copy, $3.99. Frequency: 10 times annually.
Editorial highlights: The premier includes features on Sylvester Stallone's golfing habits and excerpts from a controversial book about the death of Payne Stewart. Regular content includes fashion and "golf culture," such as food, travel and celebrities.
Ad profile: A full-page, four-color ad is $28,500; a full-page, black-and-white ad is $19,950.
Staff: Terry Russell, publisher; Michael Caruso, editor.
Publisher: News Corporation, 1211 Avenue of The Americas, New York, NY 10035. 212-852-7000.
COPYRIGHT 2000 Copyright by Media Central Inc., A PRIMEDIA Company. All rights reserved.
COPYRIGHT 2003 Gale Group