Intel Boots Up TV for Pentium II, Print/Radio for Celeron

SANTA CLARA, CALIF.--Intel broke the first of three TV spots via Messner Vetere Berger McNamee Schmetterer/Euro RSCG, N.Y., introducing the tag, "Time for a Pentium II processor?" Two additional executions break this week; one features a skydiver whose parachute unfurls too slowly as he dangles in mid-air. A download message appears on the screen: "Processing parachute, please walt." A 10-market newspaper campaign also broke for Intel's Celeron processors; radio in October.

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