文章基本信息
- 标题:Interactivity and Persuasion: Influencing Attitudes with Information and Involvement
- 作者:S. Shyam Sundar, Jinhee Kim
- 期刊名称:Journal of Interactive Advertising
- 印刷版ISSN:1525-2019
- 电子版ISSN:1525-2019
- 出版年度:2005
- 卷号:5
- 期号:2
- 出版社:University of Michigan
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