文章基本信息

标题：Survey shows PDAs are just what the doctor ordered - Market Intelligence
期刊名称：The Mobile Internet
出版年度：2002
卷号：May 2002
出版社：The Information Gatekeepers Group

Survey shows PDAs are just what the doctor ordered - Market Intelligence

Personal Digital Assistants are helping the vast majority of physicians provide better care through timely, relevant information and boosted productivity, according to a recent survey conducted by AvantGo, a provider of mobile enterprise software. The global study also cites future PDA functions that doctors believe will make them even more efficient and effective.

The physicians surveyed felt that mobile devices significantly improve patient care. Specifically, 92 percent of physicians with PDAs using their devices multiple times per day to keep calendars, access drug reference guides and read medical journals. These doctors would also like to be able to use their PDAs to access medical reference websites (48 percent), write and transmit prescriptions (33 percent), access pharmaceutical manufacturers websites (28 percent) and keep records of clinical trials (27 percent). A full 93 percent of respondents claim that this additional information would enable them to provide improved patient care and make them more productive.

The survey also indicates that PDAs are an effective tool for pharmaceutical companies to add value to and build relationships with physicians. In the survey, 84 percent of doctors felt that the time they spent with their pharmaceutical representatives would be more valuable to them if the representatives had immediate access to important drug or clinical trial information on their PDAs. Additionally, 86 percent felt the value they derived from pharmaceutical companies would be dramatically increased if pharmaceutical companies offered an on-device channel that would provide them with the latest information, including product collateral on new drugs, clinical trial results and industry news. Fully 86 percent of the doctors surveyed felt that if their affiliated hospitals supported mobile devices, it would significantly improve the quality of in-hospital patient care--yet only 20 percent of the affiliated hospitals currently offer this support.

The physician survey was completed by 3,482 self-identified physicians responding on their PDAs using the AvantGo mobile Internet service. The survey was conducted over a four-week period.