Preserve Toothbrush - $3.79 toothbrush from Preserve - Brief Article

PRESERVE TOOTHBRUSH $3.79 at natural foods stores. Recycline, Cambridge, MA. 888/354-7296 or www.recycline.com for local retailers.

I used to hate brushing my teeth. American toothbrushes fit my hand, but didn't fit well in my mouth, or the other way around. My first Greek toothbrush was a revelation: the curved handle let me reach my back teeth without developing carpal tunnel syndrome. A toothbrush I got in Spain in 1990 was better yet, and I've been looking for one as good ever since, until I test-drove the Preserve. Eureka! An American toothbrush that zigs when it should, instead of stubbornly zagging! The handle is a bit rotund for my grip, but ergonomically it's greatly superior to any other American toothbrush I've found. The tri-level bristles feel good, and reach my molars without undue contortions.

Not only that, the Preserve is made from recycled plastic (such as ketchup bottles and computer disk cases), and comes with a postage-paid mailer for return to its maker for further recycling. What's not to love? Maybe the name; it makes me think of jam and pickles, bad for the teeth. But until I find an alternative with so many virtues and a sexy name besides, the Preserve's my toothbrush.

Warning: some stores don't put the mailers on the toothbrush display; you'll have to ask for them.

COPYRIGHT 1999 Point Foundation
COPYRIGHT 2000 Gale Group