文章基本信息

标题：Relationships between Blogs as eWOM and Interactivity, Perceived Interactivity, and Parasocial Interaction
作者：Kjerstin S. Thorson ; Shelly Rodgers
期刊名称：Journal of Interactive Advertising
印刷版ISSN：1525-2019
电子版ISSN：1525-2019
出版年度：2006
卷号：6
期号：2
出版社：University of Michigan