期刊名称：Issues in Informing Science and Information Technology
印刷版ISSN：1547-5840
电子版ISSN：1547-5867
出版年度：2005
卷号：2
页码：287-287
出版社：Informing Science Institute
摘要：The challenge today for educators interested in online teaching and learning is how to create, use
and assess multimedia technologies for enhanced learning. Unlike hypertext and web-based instruction,
the reliance on reading blocks of text is minimized. There still remains little evidence
supporting multimedia to enhance learning. From the author¡¯s perspectives, the challenge is to
better understand the processes involved in developing effective multimedia tools and to establish
appropriate assessment methodologies that may be used to guide standards and ¡®good educational
multimedia design practice¡¯. This paper aims at sharing the author¡¯s experiences with the development
of a multimedia tool and its assessment. A multimedia learning system (MMLS) is presented
and the Technology Acceptance Model (TAM) is used to explain user acceptance. We investigate
and discuss the TAM results involving a different technology used in a different context.
As an initial attempt to understand students¡¯ beliefs, perceptions, attitudes and intentions
(and their inter-relationships) our results show that TAM performs well in explaining them.
关键词：Multimedia, TAM, Information Technology, e Learning
