出版社：Ege University, Faculty of Economics and Administrative Sciences
摘要：One of the most important results of commercialinternet is controlling all of the purchasingproseses by the consumer. Because of the thischaracteristic of the internet based business model,consumers and consumer behaviours continiouslyobserved and measured by companies. In this studywe would like to explain some of these metrics anddescribe how these metrics using in e-commerce.
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