期刊名称：Tonos Digital : Revista Electrónica de Estudios Filológicos
印刷版ISSN：1577-6921
出版年度：2007
卷号：2007
期号：13
出版社：Facultad de letras, Universidad de Murcia
摘要：With this study we aim to show the persistence, survival and applicability of the theoretical and rhetorical principles that came into existence with the birth of rhetorical systematization in the classical age. We are going to specially focus on Aristotle’s theory about rhetorical genres, trying to transfer the Stagirist’s approach and ideas to the communicative situation that defines a typical business environment nowadays.
