出版社：Escuela Universitaria de Estudios Sociales, Universidad de Zaragoza
摘要：The growing social concern with the environmental
depletion which industrial activities generate is changing the business
environment significantly, forcing firms to consider the environmental
factor in their strategic management.This paper analyses the environmental
strategic management of industries in Zaragoza and the different
factors dictating their actions. Special attention is placed, on the
one hand, on the pressure factors forcing firms to adopt environmental
protection measures and, on the other, the obstacles that curb, and in
some cases prevent, the process of environmental adaptation.
