摘要：A mail survey of 2,000 households in five major U.S. cities identified the most
popular definitions of exotic meats, whether the consumers would taste test at
their local food store a new exotic meat product having characteristics similar
to beef, chicken or catfish, whether the consumer would purchase the same exotic
meat product for consumption inn the home, and the price they would pay for the
new exotic meat product relative to the price of three well established meat
products. Approximately 60 percent of the respondents indicated they would taste
test, 60 percent were neutral to highly willing to purchase the product, and 85
percent expected to pay an equal or higher price than for a comparable
well-established meat product.
