摘要:Primary data-collection methods have been understood and studied to a great
degree. For example, volumes can be written on the proper way to conduct a
survey-based study. However, the process of collecting data from a retail
establishment is not as well documented. This paper covers the tools and
strategies used to collect weekly data in a retail environment and makes some
suggestions for future researchers so that they may avoid similar problems that
occurred during the data collection and entry process.