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  • 标题:THE DEMOGRAPHIC AGEING AND CONSUMER MARKET
  • 本地全文:下载
  • 作者:Nedelea Alexandru, State Mihaela
  • 期刊名称:Annals of the University of Oradea : Economic Science
  • 印刷版ISSN:1222-569X
  • 电子版ISSN:1582-5450
  • 出版年度:2008
  • 卷号:XVII
  • 期号:04
  • 页码:1008-1012
  • 出版社:University of Oradea
  • 摘要:

    This paper identifies the major demographic trends and their implications for consumer market. It is important to know how will demographic change influence the tourism market in particularly and how can the tourist industry adapt to these. The advancing ageing of society will result in far reaching changes, particularly on the demand side. To profitably seize the opportunities, managers must understand how senior markets evolve and adapt products and service offerings along multiple dimensions to meet the needs of senior consumers.

  • 关键词:

    demographic change, consumer market , senior tourism, travel behaviour,

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