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文章基本信息

  • 标题:ETHICAL ASPECTS RELATED TO THE POLITICAL MARKETING
  • 本地全文:下载
  • 作者:Potincu Cristian
  • 期刊名称:Annals of the University of Oradea : Economic Science
  • 印刷版ISSN:1222-569X
  • 电子版ISSN:1582-5450
  • 出版年度:2008
  • 卷号:XVII
  • 期号:04
  • 页码:1118-1123
  • 出版社:University of Oradea
  • 摘要:

    The present work deals with the legal and ethical aspects related to the development of the electoral campaign. A correct electoral campaign induces the choice of capable political actors who will develop an effective administrative and legislative activity.

  • 关键词:ethics in marketing, political marketing, election conduct
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