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  • 标题:BUSINESS INTELLIGENT INSTRUMENTS FOR SALES MONITORING
  • 本地全文:下载
  • 作者:Serbanescu Luminita
  • 期刊名称:Annals of the University of Oradea : Economic Science
  • 印刷版ISSN:1222-569X
  • 电子版ISSN:1582-5450
  • 出版年度:2008
  • 卷号:XVII
  • 期号:04
  • 页码:1520-1525
  • 出版社:University of Oradea
  • 摘要:

    The managerial structures need a powerful instrument for measuring, monitoring and tracking down the key business processes. Under harsh competitive conditions, managers are now forced to solve complex problems, often not sufficiently clearly- defined, which have multiple-planned implications. Their reactions to the business demand must be not only quick, but also the right ones. They must achieve short-term results, but also have long-term orientation. The BI solutions have appeared as a response to managers’ demands to obtain quickly matched synthesis information, with explanatory details, associated with the displayed synthesis. In this article, I will present a BI solution, implemented through QlikView Application, thanks to which it is possible to monitor the company sales, (by establishing the performance pointers).

  • 关键词:

    sales, business intelligence, QlikView, monitoring, evolutions

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