出版社:Servicio central de publicacion. Gobierno Vasco
摘要:The analysis and the evaluation of the social capital that exist in a determined
web of individual, organisational, social, community relations, have been built
in an instrument of important utility, for the ones who direct and manage the
organisations. By measuring the social capital of a web, we can diagnose the
quantity and the quality of the existent relations in that web. The
organisations that have a major capacity of steady development are the ones that
put their culture and action in the whole of the social and management web in
which they interact. Their bonds undertake more than the ones that are strictly
of management. They are the «active» part of the environment’s life and
development. Thus, the enterprise is constituted in a «human project» which is
active in the building of the social and community reality. At the same time,
the strength of the social and community web facilitates the development of the
management culture and action. The qualitative change of the management
organisations, suppose specially, these three following characteristics: model
of internal relation, based on the generation of knowledge; people of knowledge;
complexity in the relation with the environment.