期刊名称：DEEP Cahiers de Recherches Économiques / Université de Lausanne
出版年度：2007
卷号：1
出版社：Université de Lausanne
摘要：We investigate whether it is likely that the Swiss competition authority (WEKO) will approve the acquisition of Denner (the number 3 retailer in Switzerland) by Migros (the number 1 retailer). We argue that the decisions made by the European competition authorities are helpful guidelines in this case. We find it likely that the merger will not be approved. Both concentration and barriers to entry in the Swiss retail market are already very high. The takeover of the "third force" by the market leader would eliminate effective competition, both from the perspective of clients and suppliers. It is conceivable that the WEKO might not be willing to fully apply the law, and merely ask Migros to sell a port of Denner's retail network to a foreign competitor.
关键词：merger, retail; market concentration; barriers to entry
