期刊名称:Discussion Papers / Norwegian School of Economics and Business Administration
印刷版ISSN:0804-6824
出版年度:2006
卷号:2006
出版社:Bergen
摘要:Newspapers are two-sided platforms that sell their product both to readers
and advertisers. Media firms in general, and newspapers in particular,
are considered important providers of information, culture and language in
most countries. Newspapers are therefore given preferential tax treatment.
We show that lower ad valorem taxes lead newspapers to become more differentiated.
Thereby the competitive pressure falls, possibly resulting in higher
newspaper prices and reduced quality investments.