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文章基本信息

  • 标题:Exodus: Why Customers Leave
  • 本地全文:下载
  • 作者:Kim Wilson
  • 期刊名称:The Microbanking Bulletin
  • 印刷版ISSN:1934-3884
  • 电子版ISSN:1934-9548
  • 出版年度:2001
  • 卷号:2001
  • 期号:06
  • 出版社:Microfinance Information eXchange
  • 摘要:A customer is an asset. It is hard to disagree with that statement. Yet the microfinance industry has not caught on to a customer’s value. While many microfinance institutions pay close attention to minimizing the costs of delinquency, they seem to disregard the expense of losing good customers.
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